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Released: Tuesday 10th July 2007

The biggest thank you ever? Possibly.

Accident Exchange, the accident management specialist, is to treat more than 22,000 staff and family members from its dealer and bodyshop partners to a day out at three of the UKs leading theme parks.

The unprecedented 'Thank You' will see thousands of dealership employees descend on Alton Towers, Thorpe Park and Glasgow's M&D across three days in June.

"We wanted to extend our appreciation to everyone involved in helping us become a £100m turnover business in just five years," explained Daksh Gupta, Chief Operating Officer, Accident Exchange.

"Incentives are such a part of the motor industry landscape that we thought it was about time someone threw away the rulebook, and simply said: Thanks. And that's exactly what we've done. We don't just look at our partners as profit centres, we are building relationships with them that go beyond being mutually beneficial."

More than 1,000 dealer and bodyshop partners are exclusively contracted to Accident Exchange.

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For further information please contact Andy Francis at Performance PR on 0208 541 3434 or 0787 981 3639 email: andy@performancepr.com


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