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Released: 29th November 2010

Winter frost and care free motorists threaten road safety

37% of British drivers are breaking the law and risking accidents on winter mornings
by failing to clear ice properly from their car windows according to research from leading accident management company Accident Exchange*.

The research of over 1,000 cars during (24th/26th November) morning rush hours found that more than a third of commuters set off with dangerous visibility to at least one window due to frost and ice.

Rule 229 of the highway code rule clearly states: "before you set off you must be able to
see, so clear all snow and ice from all your windows and make sure the mirrors are clear and the windows are demisted thoroughly"**.

“It’s commonsense, but people need to adjust their morning routine to allow time to start their commutes in safety,” advises Lee Woodley from Accident Exchange.

29% of motorists failed to clear the front and rear windows of their cars before tackling the morning rush hour and many set off with just a small letterbox gap to see through relying
on their cars heating system to clear the windows during the course of the journey.

63% of cars observed had cleared both the front and back windows effectively.

Woodley warns: “Reduced visibility, combined with potentially icy road conditions, is the perfect mix for an accident. The chances of crashing are already higher in the winter
months without any self-inflicted failures.”

VISIBILITY ISSUES NUMBER OF CARS PERCENTAGE
At least one window
(front or rear)
409 37 %
100% visibility 698 63 %
 
Front window only 192 17 %
Rear window only 217 20 %
 
Both front & rear windows 320 29 %

Notes to Editors

* Research of 1,107 cars carried out from 8am-9am on 24th and 26th November 2010

** The Highway Code – Rule No. 229

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For further information please contact James Sephton, Phil Hawkins or Andy Francis at Performance PR
on 0208 541 3434 or 0787 981 3639 email: james@performancepr.com


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